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Showing posts from June, 2017

Baby Doll Pizza Case Study

Baby Doll Pizza Portland Oregon “Come find out why Baby Doll Pizza is the talk of the town.” Baby Doll Pizza is a Pizza shop located in Portland that sells pizza and sandwiches as  well as beer and wine. I stumbled upon the shop through an article on OregonLive.com titled “Cheap Eats 2017: Portland's 15 best inexpensive restaurants” and naturally being a pizza lover looked into Baby Doll Pizza . The shop is owned by Travis Miranda who is from New York and studied at University of Oregon. Restaurant is named after his grandfather's  topless bar that was located New York years ago. The restaurant mainly is based off of making pizzas and a few options for sandwiches. There is only one location but they recently re renovated the shop to increase productivity closed down the shop for one week in February. From an outside standpoint the company's value proposition is real New York style pizza. From a marketing perspective all I could really find out is there i